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/brænd/
Translation
Marke
A type of product manufactured by a particular company under a particular name.
“Which brand of toothpaste do you usually buy?”
Das ist der Name oder das Logo, an dem man Produkte einer bestimmten Firma erkennt, wie zum Beispiel Apple oder Nike.
To assign a specific brand name or image to a product or company.
“The company is trying to brand itself as a luxury provider.”
Das bedeutet, ein Produkt so zu gestalten und zu bewerben, dass es ein ganz eigenes Image bekommt.